Background
Introduced by New Private Equity to top grade LifeSpeak’s C-Suite through the rapid appointment of a proven North American based Chief Revenue Officer.
LifeSpeak is a leading digital health and wellbeing platform, providing mental health, wellness, and employee engagement solutions to enterprise clients across North America.
Following its acquisition and transition to private ownership, New Private Equity and Beedie Capital initiated a strategic transformation of the business. With the former COO, Jason Campana moving into the CEO role, the investors sought to top-grade the C-Suite, beginning with a critical CRO appointment to rebuild commercial momentum and accelerate revenue growth.
LifeSpeak’s new leadership team needed to move fast. The CRO mandate demanded a proven, data-driven revenue leader capable of driving growth and operational alignment from day one.
Traditional search timelines of 12+ weeks were incompatible with investor expectations.
New Private Equity wanted to see results within weeks, ensuring the new CRO could begin impacting Q4 performance and shaping 2025 planning cycles.
Iperium was introduced to CEO Jason Campana and New Private Equity by Francesco Barosi, Co-Founder of NPE. The brief was clear: deliver a high-velocity, high-precision search with zero compromise on quality.
Leveraging our talent.ai platform and deep GTM network across SaaS and digital health, we built a competency framework centred on transformation leadership, operational scalability, and commercial execution.
Within 48 hours of the launch call, Iperium had identified and engaged a slate of proven CROs from within the private-equity ecosystem, all meeting the brief with precision. Every candidate presented was a genuine operator, not a resume filler, enabling LifeSpeak to move at speed with total confidence.
From initial launch call to signed CRO contract took just 19 business days – a remarkable turnaround for a global executive search of this scale and importance.
As CEO Jason Campana remarked:
“Great job on this search! I was very impressed by the work that you did, and especially how fast you did it!”
The appointed CRO now holds the mandate to accelerate LifeSpeak’s go-to-market performance, strengthen revenue operations, and deliver growth against investor expectations.
This engagement demonstrates that top-grading leadership at speed has a direct and measurable impact, enabling portfolio companies to execute their strategies faster, align teams earlier, and convert investment into momentum.
Speed was non-negotiable.
LifeSpeak and its investors needed a partner with the network, data, and delivery model to execute at velocity without compromising precision or quality.
Iperium’s domain expertise, AI-driven targeting, and trusted investor relationships allowed the team to move from briefing to shortlist in days, not weeks, delivering measurable commercial advantage through accelerated hiring.
Nineteen business days from start to finish – a benchmark example of how Iperium converts urgency into execution.